READY TO PAINT

Andy Kessler - 24-Jun-2020
Riding bicycles has become even more important during the last couple of months. Commuting has increased dramatically and also - at least over here in Europe - you can see 3 times more cyclist in the woods. Cycling has become a lifestyle.

When we launched the original U.P. years ago, we started at the same time a program called "ready-to-paint". As you can see in the showcase on our website there are no 2 bikes that look the same. We wanted to go one step further than just customizing components and offered through a network of partners and painters the option to also customize the frameset. It is nice to give that control to our customers and because many also choose to work with their own local painter, even we are often surprised what comes out of it in the end. 

This has been very successful for us and you can always judge that by how many people copied that concept. But honestly we don't care, the really important thing is the joy that we have when we see new creations popping up somewhere on social media or in our showcase. The inspiration and motivation we get from that is priceless...

The designs changed over the years from simple designs to "a piece of art". I am sure you can remember one of my favourite OPENxART project the one from Cento an Italian graffiti artist. 

Watch his video and you understand it is not only about art it is about passion for cycling, dedication and making no compromises in life.



We want to go one step further now: Together with DT Swiss we are launching the "ready-to-paint" design competition. The purpose of this competition is to share the trend of individualisation of everyday objects to a broader audience. To do that, you can design and win your own custom painted OPEN/DT SWISS bicycle, a custom cycling jersey and a custom-designed Vitra Artek Chair.

In parallel we organize an exhibition hosted by Vitra where we invite 20 artists to show their custom painted OPEN bicycles. If you are the winner of the design competition you will be invited to that also. 

We will also create a coffee table book with those 20 artists that will not only show the bikes, but also the people and stories behind the bikes.
 
If you are interested in participating in the design contest you can find a full description as well as all relevant documents at: www.dtswiss.com/en/ready-to-paint.

And last but not least, yes, we will make that T-shirt available and we'll donate 100% of the revenue to a good cause, but more about that next week

Comments & Questions

OPEN
If we mailed a non-OPEN frame to you, then could you also customize it?! - I am coming back to the States from Italy and would love to have my Brompton frame or my Fuji Tri bike frame to have your art designs on them!
Post #1 of 18. Posted by Alfred Rosales on 24-Jun-2020 05:54:40 GMT in reply to blog [0<--22382]
OPEN
I’m not sure you understand the above. OPEN doesn’t custom paint the frames, outside artists do.
Post #2 of 18. Posted by Sam on 24-Jun-2020 06:22:53 GMT in reply to post #1 [22382<--22383]
OPEN
yes correct
Post #3 of 18. Posted by Andy Kessler on 24-Jun-2020 06:23:43 GMT in reply to post #2 [22383<--22384]
OPEN
Hi Alfred. you mean this specific graffiti design or just something special. We do not paint ourselves but can make a connection to painter/artist. Best to send me a mail for that
Post #4 of 18. Posted by Andy Kessler on 24-Jun-2020 06:24:43 GMT in reply to post #1 [22382<--22385]
OPEN
Thank you for the info! I will email a special request to be connected to some amazing artists. :)
Post #5 of 18. Posted by Alfred on 24-Jun-2020 07:59:23 GMT in reply to post #4 [22385<--22386]
OPEN
I recently purchased an Open Up in blue that was damaged in shipping... small paint chip. How can I get some touch up paint ? Thank you on advance
Post #6 of 18. Posted by Mark Sullivan on 24-Jun-2020 09:14:26 GMT in reply to blog [0<--22391]
OPEN
Hi Mark, you can find that in our webshop in the how to buy section/accessories: Really sorry to hear send me a mail and we figure something out
Post #8 of 18. Posted by Andy Kessler on 24-Jun-2020 11:22:44 GMT in reply to post #6 [22391<--22395]
OPEN
Just ordered ! THANK YOU !
Post #9 of 18. Posted by Mark Sullivan on 24-Jun-2020 11:32:02 GMT in reply to post #8 [22395<--22396]
OPEN
Can you recommend a road type tire for my open up in a 30/32 compatible with Zipp 303 NSW wheel? My gravel set up is Roval terra CLX and Gravelking sk 38. Thanks.
Post #10 of 18. Posted by Dennis Tukua on 24-Jun-2020 20:50:17 GMT in reply to blog [0<--22397]
OPEN
Hi Dennis,
I really like the Schwalbe Pro ONE and it will come in a 32mm version soon also
Post #13 of 18. Posted by Andy Kessler on 25-Jun-2020 03:12:50 GMT in reply to post #10 [22397<--22401]
OPEN
I recommend taking a look at the Specialized RapidAir tubeless tires.
I bought a set of 30mm, and they measure about 31.5mm on my Roval CLX 32.
The air retention is great, and I was able to put them on/off by hands.
Post #16 of 18. Posted by CP on 29-Jun-2020 19:58:11 GMT in reply to post #10 [22397<--22407]
OPEN
NIce to see Cento Canesio. :) Sorry for asking here, but you didn't answer my emails. How to order MIN.D with Canesio custom paintings?
Post #11 of 18. Posted by DT on 25-Jun-2020 02:52:25 GMT in reply to blog [0<--22399]
OPEN
Hi DT, sorry I did not get any mail. Actually we are thinking of doing a MIN.D with Cento custom painting it. just register to our blog if not done already and we keep you posted
Post #12 of 18. Posted by Andy Kessler on 25-Jun-2020 03:11:50 GMT in reply to post #11 [22399<--22400]
OPEN
I’m your customer since fall of 2015. And of course I signed for blog updates many years ago. When about you plan to release Cento's MIN.D?
Post #14 of 18. Posted by DT on 25-Jun-2020 03:29:48 GMT in reply to post #12 [22400<--22402]
OPEN
Hi DT, we will let you know as soon as we start planing on this
Post #17 of 18. Posted by Andy Kessler on 30-Jun-2020 06:11:14 GMT in reply to post #14 [22402<--22408]
OPEN
I am looking to purchase a Open Wide from a UK dealer in a large. I currently ride a 2019 rose backroad in 57 size but i have an issue with toe overlap, which makes tight turns difficult, do you have dimensions from crank to tyre clearance available? Thanks
Post #15 of 18. Posted by Greg Brett on 29-Jun-2020 12:08:20 GMT in reply to blog [0<--22406]
OPEN
Hi Greg, of course that depends a lot on tyre selection crank length etc etc. With a G-ONE allround tyre that is claimed 38mm but actually measures more like a 40mm and 175 crank that would be 82mm on a Large
Post #18 of 18. Posted by Andy Kessler on 30-Jun-2020 06:12:51 GMT in reply to post #15 [22406<--22409]
Content
From:
To: